ZINFI Announces Unified Partner Management Connector on the Salesforce AppExchange, the World’s Leading Enterprise Apps Marketplace

ZINFI customers can now access a deeper integration with ZINFI’s Unified Partner Management (UPM) solutions

Pleasanton, CA — September 12, 2017 — ZINFI Technologies, Inc., a company leading the definition and creation of Unified Partner Management (UPM) solutions, announced today that it has launched the ZINFI UPM Connector on the Salesforce AppExchange, empowering businesses to connect with their customers, partners and employees in entirely new way.

Enterprises that deploy the ZINFI UPM Connector app can now experience an improved connection to all three of ZINFI’s Unified Partner Management (UPM) solutions – partner relationship management (PRM), partner marketing management (PMM) and partner sales management (PSM).

Built on the Salesforce Platform, ZINFI UPM Connector is currently available on the AppExchange at https://appexchange.salesforce.com.

ZINFI UPM Connector The core benefits of the ZINFI UPM Connector app include:

• A smooth integration with ZINFI UPM solutions for enhanced lead management throughout the customer lifecycle.
• An intuitive and familiar user experience for ZINFI customers who already use Salesforce to manage and monitor leads and track performance.
• Opportunities for further client-led customizations and enhancements to leverage the power of Salesforce in the channel marketing automation environment.

Comments on the News “For many of our customers, Salesforce has been an indispensable component of their marketing and sales operations for years. This integration via the ZINFI UPM Connector app with our suite of channel marketing automation solutions reflects our ongoing commitment to continuous innovation,” said Sugata Sanyal, founder and CEO of ZINFI. “At ZINFI, we listen carefully to customer feedback and constantly improve our products based on their changing requirements.”

“Everyone and everything is getting smarter and more connected than ever before, and companies are looking to transform the way they connect with customers, partners and employees,” said Kori O’Brien, SVP, ISV Sales, Salesforce. “By leveraging the power of the Salesforce Platform, the ZINFI UPM Connector app enables vendor organizations to quickly integrate with ZINFI’s out-of-the-box Unified Partner Management solutions.”

About Salesforce AppExchange Salesforce AppExchange is the world’s leading enterprise apps marketplace that empowers companies to sell, service, market and engage in entirely new ways. With 3,000 partner apps and more than 4 million customer installs, it is the most comprehensive source of cloud, mobile, social, IoT, analytics and artificial intelligence technologies for businesses.

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For more information about ZINFI’s Unified Partner Management Platform or to download a copy of one of the best practices guides visit www.zinfi.com. Follow ZINFI Technologies on LinkedIn, and at the ZINFI Channel Marketing Best Practices blog.

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About ZINFI Technologies

ZINFI Technologies, Inc., a company leading the definition and creation of Unified Partner Management (UPM) solutions, enables vendors and their channel partners to seamlessly collaborate in a virtual environment to achieve profitable growth on a global SaaS platform.

Headquartered in Silicon Valley, USA, we at ZINFI see an immense opportunity to build high-performing sales channels by deploying a powerful virtual collaboration platform that has been rated #1 by leading analyst firms for simple to complex enterprise channels.

ZINFI’s state-of-the-art SaaS Unified Partner Management (UPM) automation platform allows brands and their global partner networks to work together remotely throughout the entire partner lifecycle via three core state-of-the-art SaaS applications—partner relationship management, partner marketing management and partner sales management. ZINFI’s UPM is super easy to use and affordably priced, and it comes with a complete set of do-it-yourself tools in multiple languages.

For more information about ZINFI’s Unified Partner Management platform, please visit our website at www.zinfi.com. You can also follow ZINFI Technologies on LinkedIn and at the ZINFI Channel Marketing Best Practices blog.